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Items where Author is "Etuk, Aniebiet"
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Article
Etuk, Aniebiet and Udonde, Unyime Emmanuel (2023) The Interplay of Digital Marketing Dimensions and Customer’s Patronage of Fast Food Industries in Akwa Ibom State, Nigeria. European Journal of Business and Innovation Research, 11 (3). pp. 70-97. ISSN 2053-4019(Print), 2053-4027(Online)
Etuk, Aniebiet and Emenyi, Emmanuel O. (2022) Advertising and Profitability: Evidence from Selected SMEs in Uyo. British Journal of Marketing Studies (10): 2. pp. 1-12. ISSN 2053-4043(Print), 2053-4051(Online)
Etuk, Aniebiet and Udonde, Unyime Emmanuel (2022) The Effect of Country-Of-Origin On Consumer Purchase Behaviour Among Nigerian Elites: A Study of Imported Fashion Wears. British Journal of Marketing Studies, 10 (6). pp. 12-36. ISSN 2053-4043(Print), 2053-4051(Online)