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Items where Author is "Chinedu-Eze, Vera C."
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Eze, Sunday C. and Chinedu-Eze, Vera C. and Awa, Hart O. and Alharthi, Rami Hashem E. (2021) Factors stimulating value micro-businesses attribute to digital marketing technology (DMT) adoption. PLOS ONE, 16 (12). pp. 1-18.
Eze, Sunday C. and Chinedu-Eze, Vera C. (2019) Critical Factors Influencing Mobile Marketing Technology Adoption by Micro Businesses in Nigeria: A Preliminary Study. In: In Proceedings of the 16th International Joint Conference on e-Business and Telecommunications (ICETE 2019) -, Jul 26, 2019 - Jul 28, 2019, Prague Czech Republic.