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Baffa, Bashir Mahmood and Maiyaki, Ahmed Audu and Baffa, Asma’u Mahmood (2023) Moderating Effect of Income on the Relationship between Social Media Advertisement and Consumer Buying Behavior: A Pilot Study. International Journal of Business and Management Review, 11 (7). pp. 57-69. ISSN 2052-6393(Print), 2052-6407(Online)